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Famous Brand Names and Their Origins (ePub)

British History P&S History Social History

By Kathy Martin
Imprint: Pen & Sword History
File Size: 13.0 MB (.epub)
Pages: 178
Illustrations: 100
ISBN: 9781526701855
eBook Released: 12th December 2016


£4.99 Print price £16.99

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National Publicity

As featured in the Daily Express - Kathy Martin uncovers how brands like Bisto, PG Tips and Hovis got their names

As featured on Mail Online (03/01/17) - How Quality Street brought treats to the poor, how the Wall Street Crash created Nescafe and the birth of Coca-Cola: Secrets of our top brands revealed

As featured in the International Express on 4/1/17

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Many brands, including Boots, Hoover and Kelloggs, were named after their founders whilst others have less obvious origins; for instance, did you know that Velcro comes from velours and crochet, the French words for ‘velvet’ and ‘hook’?
This entertaining book by Kathy Martin explores the stories behind the brands, their names and their founders. Bursting with fascinating facts and period advertising, this must-read book will appeal to everyone interested in advertising, social history, food and famous names.

Basis of author article on the brands that built Britain

Best of British, October 2017

As featured in

This England, Summer 2017

As featured in

Antiques Diary, March 2017

Author interview & review

This fascinating and enjoyable book tells the story of around 200 brand names, delving succinctly into their origins and fortunes over time, and makes for a great slice of social history.

Read it for: An engaging collection of brand histories

Your Family History, February 2017

This is a well-written, slightly idiosyncratic and thoroughly delightful book. That the author knows and loves her subject is very evident...

...By its nature, this book is encyclopaedic, and although it can be completely read in one sitting (as this reviewer did), it is more a ‘dipping’ book to be consulted should one be interested in learning more about a specific brand or product.

On that basis, it is likely to have wide appeal, and be of use to both Historians and Joe and Jane Public. The international ubiquity of the brands the work contains (especially in countries of the British Commonwealth), also means that it is likely to have a large audience outside the British Isles.

NZ Crown Mines

A really fascinating read about many brand names that we never really stop to think about as they are so familiar. This book is full of interesting facts and will be enjoyed by many. Well researched and beautifully written.

Amazon Reviewer

As featured in.

The Daily Mail 2/1/17

As featured in.

The Ephemera Society

As featured in.

Daily Express 19/12/16

About Kathy Martin

A keen history buff, Kathy Martin is a writer and editor with more than twenty years of experience in the publishing industry. She is the author of several
non-fiction titles, including Who's Who in Women's Historical Fiction which was published by Pen & Sword in 2012, and writes historical fiction as K. E. Martin.

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